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	<title>Comments on: When will businesses harness the power of “social media”?</title>
	<atom:link href="http://www.irisblogs.co.uk/blog/martinleuw/when-will-businesses-harness-the-power-of-%e2%80%9csocial-media%e2%80%9d/feed" rel="self" type="application/rss+xml" />
	<link>http://www.irisblogs.co.uk/blog/martinleuw/when-will-businesses-harness-the-power-of-%e2%80%9csocial-media%e2%80%9d/.</link>
	<description>The Sector Specialist</description>
	<lastBuildDate>Fri, 30 Jul 2010 13:52:22 +0000</lastBuildDate>
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		<title>By: Mark Littlewood</title>
		<link>http://www.irisblogs.co.uk/blog/martinleuw/when-will-businesses-harness-the-power-of-%e2%80%9csocial-media%e2%80%9d/./comment-page-1#comment-75</link>
		<dc:creator>Mark Littlewood</dc:creator>
		<pubDate>Wed, 14 Jul 2010 10:35:40 +0000</pubDate>
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		<description>Timely conversation. Businesses are increasingly looking for answers from social media but they need to answer the right questions. Perhaps we should make some of the content from tomorrow&#039;s BLN Growth Forum, in particular the panel led by Ted Shelton, available to you afterwards to share?</description>
		<content:encoded><![CDATA[<p>Timely conversation. Businesses are increasingly looking for answers from social media but they need to answer the right questions. Perhaps we should make some of the content from tomorrow&#8217;s BLN Growth Forum, in particular the panel led by Ted Shelton, available to you afterwards to share?</p>
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		<title>By: Dan Dickinson</title>
		<link>http://www.irisblogs.co.uk/blog/martinleuw/when-will-businesses-harness-the-power-of-%e2%80%9csocial-media%e2%80%9d/./comment-page-1#comment-74</link>
		<dc:creator>Dan Dickinson</dc:creator>
		<pubDate>Wed, 14 Jul 2010 10:16:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.irisblogs.co.uk/blog/?p=207#comment-74</guid>
		<description>Dell have had a lot of success with social media, Dell outlets post special Twitter discounts, and they also use other social media to grow their brand.
Quote from Stephen Felice of Dell SMB Group,

&quot;We interact with 3.5 million people through Twitter, Facebook, blogs and Flickr, and we generated $9 million in direct sales through Twitter and Facebook. These are powerful tools,&quot;

Tweeting special offers is a great way to get people involved with your business and is clearly working out very well for Dell.</description>
		<content:encoded><![CDATA[<p>Dell have had a lot of success with social media, Dell outlets post special Twitter discounts, and they also use other social media to grow their brand.<br />
Quote from Stephen Felice of Dell SMB Group,</p>
<p>&#8220;We interact with 3.5 million people through Twitter, Facebook, blogs and Flickr, and we generated $9 million in direct sales through Twitter and Facebook. These are powerful tools,&#8221;</p>
<p>Tweeting special offers is a great way to get people involved with your business and is clearly working out very well for Dell.</p>
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